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Efficient vs. Effective

A dog digging holes in the yard faster and faster is more efficient.  But it isn’t necessarily an effective way to get more dogfood.

Efficiency is amazing, but only when coupled with effectiveness.

To get more effective, the best place to start is in better-understanding yourself.  Get therapy, understand your personal demons, complete the exercises in How To Find Fulfilling Work, etc. etc. etc. 

In a nutshell, you have to get become vulnerable and brave.

With an understanding of your needs, turn-ons, goals, and bucket list, you can turn to improving your business’ effectiveness, then its efficiency.

But don’t worry about covering everything above.  Get started today in the best way you can think of.

Or if you need additional conversation to kick things off, give me a call.