“I’ve got all this stuff going on in my business, and I feel like I’m drowning in it!”
I saw the pain in Julie’s eyes as she told me the hours she was putting into building her freelance design business.
“I get to see my daughter for an hour before she goes to bed at night,” Julie continued. “And for what?!”
Julie is experiencing what most of us business owners experience at one time or another: the sour fruits of the agitated company we have built!
“I need someone to hold me accountable for business decisions I make,” I told my friend, Sarah.
“Well, just have your wife do that,” was Sarah’s reply.
She was right! If all I needed was accountability, then anyone with a pulse would do!
But I needed something more…
I needed someone to help me strategically get out of a business rut I created over the years.
I needed someone to analyze my patterns, point out my blind spots, help me figure out where to go next, and give me an idea of how to get there.
Basically, I needed someone who had been through the ringer before.
I needed a business mentor.
If all you need is accountability, you don’t need a business mentor.
If you need to change something in your business, then you need a business mentor.
When you need a fresh perspective, you need a business mentor.
If you already know the way, you don’t need a business mentor.
If you know where you need to get, you know the business process you need implemented, and you see the end goal clearly, you don’t need a business mentor.
Business mentors and coaches are similar in that they help business owners improve their businesses, usually in a 1-on-1 setting.
Where business coaches help you figure out the day-to-day problems that come up and might also help you develop short-term strategy, it’s usually a business mentor who points you towards that strategy in the first place.
Sometimes a person is both a business coach and business mentor.
It’s not important to slice hairs here – just know that when you are drowning in your business, you need others’ experiences and perspectives more than anything.